Getting a website ranked on the Search Engine Result Pages is a feat in itself. It requires months and months of hard and smart work and also persistence to achieve the top rank for your target keyword.
But, what if you don’t want to spend a lot of time doing off-page SEO for your website to drive traffic? Can you still get traffic for your website? We are going to dive deep into this question and present some of the best methods you can implement to get traffic without ranking your website.
Are you ready? We know we are. Let’s get started!
Top Ways to Improve Traffic Without Ranking Your Website
Here are some of the best ways you should know to boost traffic to your website without having to rank it.
- Write Guest Posts on High-Authority Websites
Are you trying to rank your website for a highly-competitive keyword? Instead of undergoing a whole on-page SEO process of optimizing your website for the keyword, you can reach out to the websites that are ranking on top for the same keyword. You can offer guest posts to them with the expectation of getting high-quality leads for your business through these high-domain websites. We highly recommend creating high-quality articles that provide great value to the readers.
- Take Full Advantage of Online Trends
If you follow your market trends consistently, you will notice that there are many instances or market shifts that can be leveraged for business success. You have got to capitalize on important trends and events in your market that your target audience will be most interested in. Using the simple technique of creating content for such events or trends can help you rank easily and get organic traffic. Also, you can follow the previous method and write a guest post on such market shifts and events.
- Get on the Video Marketing Bandwagon
The craze for video marketing is growing globally and the introduction of 5G is only going to encourage more advertisers to use video as a marketing tool. Video is a very trustable form of content which can be used to make your target audience get acquainted with your products and services. Coupling it with Influencer Marketing can provide you quick results. Since, Google is giving video content a preference, you might also rank your website for your video content.
- Make Noise with Quality Content
Google is all in when it comes to providing value to its users. It wants high-quality content to rank on its SERPs and get clicked and consumed. Google algorithms are well-devised to find quality content. Therefore, we highly recommend going by the saying ‘Content is King’ and create value-providing high-quality content.
Quit Romanticizing About SEO
Yup, someone had to say it. The obsession with bringing SEO traffic is quite visible and it has made many small businesses NOT think about other sources of online traffic. But when you are trying to build a business, falling in love with a single source of traffic will become counter productive. Since the Internet is always on the move, we highly recommend adapting your strategies along with it. We, at Dervan Solutions, are experts in this and we’d like to provide you with our online marketing solutions. Contact us now!