1.
The Challenge:
Ann Paul, author and motivational speaker, approached Dervan to create a digital presence for her growing brand as a motivational speaker and author of ‘You have the Right to Remain Silent.’
2.
The Solution:
In deciding on the graphics, look and feel, and UX experience for the brand and website, we scheduled some discovery sessions to understand our client’s personality and needs for a website and be able to translate that into code and graphic designs.
Ann Paul is passionate about people and the potential to be great should we put our minds to it. These are words on her lips everywhere she speaks, in her conversation with people, in her book. We understood fundamentally that the look and feel of her brand and website had to not be obstructing the message she deems to communicate.
3.
Result:
Dervan created an identity around Kre8yourlife that is succinct and communicates Miss Ann’s core message. The website was built with minimal aesthetic features, the use of fonts and colors. It is beautiful and functional and our client was pleased not just with the outcome but the pace at which we delivered on the job.
